Insights

Influence, Social Media Jane Anderson Influence, Social Media Jane Anderson

How to Commercialise the Clubhouse App

If you’re a business owner or an expert, you’ve probably heard about the Clubhouse app. The Clubhouse app is an invite-only, audio-based iPhone app, that’s essentially a social network where instead of posting, or tweeting, you’re chatting. But can you make this work for your business? Here’s how to commercialise the Clubhouse app.

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Influence Jane Anderson Influence Jane Anderson

The Top 7 Inhibitors of Intentional Influence (and Intentional Leadership)

I’ve written previously about how to lead with intentional influence in 2021. But what is intention, intentional influence or intentional leadership? In practice, for leaders, this means seeing the big picture. It means understanding the connections between disparate parts of your team or your community or even the issues that relate to those disparate parts.

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Influence Jane Anderson Influence Jane Anderson

Why You Should Be Creating Content For LinkedIn

In Content Club, someone recently asked me if she should be creating content for LinkedIn. She believed, as many do, that her content would serve her better on her own blog, or other social media platforms. But LinkedIn is an excellent way to stay connected to your community. Here’s what you need to know about creating and publishing content for LinkedIn!

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Content Creation, Influence Jane Anderson Content Creation, Influence Jane Anderson

Why Content Marketing Works

When you’re in business or building your own personal brand you need to get noticed. You need to get clients and customers, awareness, and leads. And that means you need to be marketing.

Seth Godin is famous for saying, ‘content marketing is the only marketing left’. Here’s why content marketing works.

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