Insights

New Year’s Removals, Routines and a Ruckus- Create Success in 2020

It might sound a bit odd, but I cut back on anything that would generate too many new enquiries, such as videos, speaking events, travel and client load. I started to assess some bigger questions so I could create a life by design.

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What Type of Content Creator are You? How to Become Prolific in Your Content Creation

I recently worked with Megan, who came to work with me on her content strategy and creation for her business. She said, “I’m really struggling. I want to create content like videos, blogs and podcasts, but I just feel like I’ve lost my creative mojo.

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Leader to Ambassador: How to Go from Attracting to Finding Talent

In the book, he talks about the two teams traditionally found in every workplace: management and labour. He also talks about a new third team – the linchpins. These are people who figure out what to do when there’s no rule book.

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The 4 Most Underutilised Influencers You Need To Use In Your Marketing Strategy

In 2014, there was an important change of legislation in Australia regarding superannuation arrangements and self-managed super funds. At the time, I had written several LinkedIn profiles for a superannuation company and noticed a real lack of information about this change.

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From Transaction to Tribe: Where Influencers Spend Their Time Differently

In 2015 something seismic happened in the world of Instagram. At the time, Taylor Swift overtook Kim Kardashian in terms of followers, surpassing her at the 45 million-follower mark. At the time Kim had released a coffee table book called “Selfish” and to date has published 4396 posts.

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